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Calling All Agency Owners and DFY Service Providers Ready to Scale Without Sacrificing Their Life

Tired of Feeling Like Your Agency Can't Run Without You? This is for you.

This short training shows you what separates agency owners who consistently scale from those who stay stuck chasing the next client.

 

We help stressed out, overwhelmed agency owners and DFY service providers build the agency they’ve always envisioned.

If you've been stuck wondering why your agency still feels harder than it should, even though you're good at what you do, the last thing you need is another marketing tactic from a coach or course creator.

Book a complimentary Agency Growth Call and we'll look at where your agency is today, what's keeping you stuck, and whether The L.A.B. is the right next step for you.

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This call is for agency owners who...

✔ Have a proven done-for-you service

✔ Want more predictable client acquisition

✔ Are tired of being the bottleneck inside their own business

✔ Know they can make more but don't want to sacrifice their life to do it

✔ Are serious about building a business that scales beyond referrals and hustle

✔ Want premium clients, not more complicated ones

✔ Want a team that they truly trust and respect and know will handle business exactly how they want it

If that's you, we'd love to meet you.

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"We increased our revenue by $1.5 million in a single year!"

"We have honestly totally transformed our business. Courtney & Jen's expert guidance exposed the critical flaws in our systems that were hindering our success. With their changes, we increased our revenue by $1.5 million in a single year! Beyond the numbers, having the unique insight from Courtney, Jen, and the other group members made all the difference as it gave us unique insight that can truly only come from other agency owners. Their deep understanding of running a successful business is truly invaluable and pivotal to our success. I am honored I was able to have the Ad Girls help us with that.”

- Audra

You Didn't Start Your Agency to Become Its Most Overworked Employee.

Getting more clients isn't actually the hard part. Sure, it's frustrating when business slows down.

But what's even more frustrating is finally getting the clients you wanted... only to realize your agency still depends on you for almost everything.

You become the strategist, the salesperson, the account manager, the quality control department, the project manager, and the person answering Slack messages at 9:30 on a Tuesday night because no one else knows how to make the decision.

At first, you tell yourself it's temporary.

Then a year goes by. Then two.

And suddenly you've built a “successful” agency that somehow gives you less freedom than your nine-to-five ever did.

We’ve been there. Almost every woman inside The L.A.B. has been there too.

Hey there, we're Jen & Courtney.

Over the last decade, we’ve built an incredible team and scaled 3 agencies to more than $11M in revenue, working with some of the top names in the biz.

In the process, we accidentally created a proven model to build and grow an online digital marketing agency without working 80+ hours a week.

Over the last 10 years we’ve developed an agency business blueprint that scales with ease and lets you keep more of what you make; all without compromising your integrity or your sanity!

And NO, this does NOT involve:

❌ Hiring overseas talent or underpaying your team
❌ Constant content creation and “adding value” in order to land clients
❌ Cold calling, cold emailing, or any other icky outreach tactics
❌ Sacrificing your morals in order to make this agency thing work

It’s called The Lifestyle Agency Blueprint and it’s the closest thing to scientifically proven that you can get in the agency world.

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But don’t just take it from us…

Real Results from Real LAB Members

Meet Corin:

When Corin came to us she was stuck at $7K months, feeling totally stuck in her business and couldn't seem to get any momentum. Lead generation was really sparse and completely unpredictable, and she was always worried about how much money she was going to be able to bring in the next month. 

After joining the LAB Corin has been able to transform her client generation! She went from wondering where her next client was coming from, to being completely booked up with new clients for 4 months into the future!

Her business is running so much smoother with all the systems in place, and has made it manageable to grow quickly and has massively up-leveled her client delivery.  

"I finally hit my long-awaited 5-figure-month goal, 4 months after joining the program. And the growth has continued...I'm on track to do $25k next month. 🤯 I more than tripled my revenue in 6 months."

Meet Chelsya:

Chelsya was making ~$20K in MRR and very stressed out. She felt like her agency was stuck in this push and pull mode with lead gen as well as heavily reliant on her hands and eyes. She was the bottleneck and couldn't imagine running a million dollar agency let alone a multimillion dollar agency.

After working with Jen and Courtney, Chelsya signed a $10K retainer client within the first 2 months and is now breaking $30K consistent months and has a team that understands and respects her values while being able to generate sales calls with ideal clients with the click of a button. 

"My best ROAS was spending $1,500 in October of this year and signing two $15,000 contracts from one ad campaign alone. That's a 10X return! You can't get that anywhere else!"

Meet Kristina

When Kristina joined the LAB in 2024 she was exhausted and on the verge of burn out. She was doing all the things and trying to figure out how to create systems. She knew how to do the work in her business but didn't know how to build or run an agency.

Now, Kristina has systems in place, organization, and freedom. She is making the money she wants, while having the time to do all the things she loves! 

"Courtney and Jen actually cared about me, not only as part of their mentorship but as a person, a friend. They gave guidance, worked through situations with me and they were honest, real, and it was the best experience ever! I'm on track to finish this year doing $75K more than 2023 and I've worked less!"

Real Results from Real LAB Members

Meet Corin:

When Corin came to us she was stuck at $7K months, feeling totally stuck in her business and couldn't seem to get any momentum. Lead generation was really sparse and completely unpredictable, and she was always worried about how much money she was going to be able to bring in the next month. 

After joining the LAB Corin has been able to transform her client generation! She went from wondering where her next client was coming from, to being completely booked up with new clients for 4 months into the future!

Her business is running so much smoother with all the systems in place, and has made it manageable to grow quickly and has massively up-leveled her client delivery.  

"I finally hit my long-awaited 5-figure-month goal, 4 months after joining the program. And the growth has continued...I'm on track to do $25k next month. 🤯 I more than tripled my revenue in 6 months."

Meet Chelsya:

Chelsya was making ~$20K in MRR and very stressed out. She felt like her agency was stuck in this push and pull mode with lead gen as well as heavily reliant on her hands and eyes. She was the bottleneck and couldn't imagine running a million dollar agency let alone a multimillion dollar agency.

After working with Jen and Courtney, Chelsya signed a $10K retainer client within the first 2 months and is now breaking $30K consistent months and has a team that understands and respects her values while being able to generate sales calls with ideal clients with the click of a button. 

"My best ROAS was spending $1,500 in October of this year and signing two $15,000 contracts from one ad campaign alone. That's a 10X return! You can't get that anywhere else!"

Meet Kristina

When Kristina joined the LAB in 2024 she was exhausted and on the verge of burn out. She was doing all the things and trying to figure out how to create systems. She knew how to do the work in her business but didn't know how to build or run an agency.

Now, Kristina has systems in place, organization, and freedom. She is making the money she wants, while having the time to do all the things she loves! 

"Courtney and Jen actually cared about me, not only as part of their mentorship but as a person, a friend. They gave guidance, worked through situations with me and they were honest, real, and it was the best experience ever! I'm on track to finish this year doing $75K more than 2023 and I've worked less!"

Most agency owners don't have one problem.

They have three.

The mistake is trying to solve them one at a time.

When leads dry up...You focus on marketing.
When delivery becomes messy...You hire.
When your team struggles….You add systems.
When revenue stalls...You buy another course.

It feels…. Productive? But every fix creates another leak somewhere else.

That's why so many agency owners feel like they're playing business whack-a-mole.
One problem gets solved. Two more show up. 

Growth starts feeling heavier instead of easier.

The agencies that scale sustainably
build all three pillars together.

Predictable Client Acquisition

No hoping referrals show up.

No wondering where next month's revenue is coming from.

A repeatable client acquisition system that attracts qualified buyers consistently.

World-Class Delivery

Signing clients is only exciting if your agency can actually support them.

The right systems.

The right onboarding.

The right team.

The right client experience.

All without you touching every single task.

CEO Growth

This is the part almost everyone skips.

Learning how to think like the owner instead of the technician so you can make faster decisions and build leaders.

In turn, you get to create a business that doesn't require your constant presence to function.

When all three work together… Everything changes.

This framework has helped women build agencies that generate predictable clients, run on systems instead of stress, and create the freedom they started their business for in the first place.

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"$15k in immediate revenue"

"I cannot say enough about Jen and Courtney and this program. We were stuck at $20K per month for nearly two years… I just couldn’t figure out what we were doing wrong. Within just one month of joining the program sales calls started rolling in faster than they ever had before (I’ve never had this many sales calls!) I actually closed the first sales call I had gotten which was $15k in immediate revenue plus a monthly retainer. I was shocked at how easy it was once you have the right systems in place. That’s what this program does, it allows you to work on the business, not just in it!”

- Nicole

Inside The L.A.B., we help women build agencies that don't rely on luck.

You'll learn how to create predictable client acquisition.

You'll build systems that don't fall apart the moment you take a vacation.

You'll develop the leadership skills required to actually run a company instead of simply doing client work.

You'll gain access to every process, template, workflow, and operating system we've built inside our own multi-seven-figure agency.

These are the systems we're actively using today in our $2.7M/year agency.

Plus you’ll get monthly coaching, implementation support, a community of ambitious agency owners, and ongoing mentorship as your business evolves.

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We’ve Been Where You Are

We get it… you’re tired.

And not just a little tired–EXHAUSTED.


You desperately want to serve your clients at a high level, but you’re stuck in the constant balancing act of marketing yourself while still delivering on the work you’re already contracted for.

You feel like you’re burning the candle at both ends, and there’s not enough wax to get through the day, not to mention the next level. 

If you’ve found yourself at any point in the last 12 months (or just as likely in the last 30 days) visiting a job board wondering “is this all worth it”?

Babe, you’ve been building the wrong type of business. 

But, good news: It’s not your fault.

The way you’ve been taught to scale an agency is NOT the only way. 

And while it may work for the bros, it is NOT designed to be effective for most women. 

▶ What if I told you that you DON’T have to create endless amounts of organic content to ‘stay top of mind’? 

▶ What if you never again had to get on a sales call with an unqualified prospect? 

▶ And what if delivering a high-end service that leaves clients raving about you was easy and sustainable? (No more sacrificing your soul for client happiness.) 

Audra scaled her revenue by $1.5M in the first 12 months

Nicole went from $14K to $40K in the first 6 months

And Kym easily started signing $30K - $60K packages

And we’re just getting started…

Audra scaled her revenue by $1.5M in the first 12 months

Nicole went from $14K to $40K in the first 6 months

And Kym easily started signing $30K - $60K packages

And we’re just getting started…

What actually happens on the call?

This isn't a high-pressure sales call (so not our vibe) This is a strategy conversation.

We'll look at where your agency is today. We'll identify the biggest bottleneck keeping you from your next level. We'll talk through what's working, what isn't, and what we'd focus on first if we were in your shoes.

If The L.A.B. genuinely feels like the right fit, we'll walk you through it. If it doesn't...We'll tell you that too.

Not every agency owner is ready. And that's okay.

Book a Call

The Honest Truth: Most programs on the internet aren’t built for you.

It’s not their fault, but most online programs just aren’t built with done-for-you service providers in mind.

It’s a sea of programs out there and most fall into one of two categories:

Type One: Coaches Coaching Coaches

You’ve likely been in this program at least twice. It’s a coach who has made an impact by coaching other coaches. There’s nothing wrong with them, but their advice is well suited for people who are teaching - not the implementers or the service providers with profit margins to consider and teams to manage.

Type Two: “Bro” Agency Programs

Don’t be fooled, these programs are taught by men AND women and to be honest it’s the only blueprint that’s existed (until now). There’s usually advice like “work harder” or “charge based on results so you can prove yourself.” These “bro” programs barf hustle culture all over you with one clear and consistent outcome: burnout.

Have questions? We got you covered.

Neither of these options solve the biggest problems in your business...

but instead focus on the symptom of “not enough clients.” If all you solve is “not enough clients,” you’ll be facing an onslaught of other problems caused by not enough TIME.

“Not enough time” can look like:

 

Hitting an income ceiling only to drop back down again because clients keep leaving

Being unable to hire the right people or provide them with enough of the RIGHT training

Having a marketing system that breaks down when you’re not spending hours each day on social media

Filling your agency with wrong-fit clients who were skeptical from the start and make you feel like you’re always on trial

It’s normal to think these challenges are “just the way it is” OR that you can solve them if you just had more, better-fit clients coming through the door. But the reality is you need to be able to duplicate yourself; or at least be able to effectively outsource your most time-intensive tasks so you can focus on your zone of genius: being the radical visionary you are!

Module One:

Clarity

Get crystal clear on what really matters – whether that’s hitting a revenue goal or working less hours. Here, we’ll identify exactly where you want to be in your business (and your life) and create an actionable plan to get you there. 

Inside this Module, You’ll Master How To:

✔ Define A Clear Vision For Your Future

✔ Craft A Business Model That Supports Your Perfect Lifestyle Vision

✔ Develop Your Custom Plan To Build Out A Profitable And Scalable Business

Module Two:

Sales & Marketing

Your thriving agency starts with effective marketing and strategic sales. Here, you’ll master the mindset and method to attract your ideal clients and achieve your goals with our $7M Sales System and high-converting Landing Page template.
 

Inside this Module, You’ll Master How To:

✔ Ditch Imposter Syndrome & Build An Unshakable Sales Mindset

✔ Develop Your Own Custom Successful Sales Process Using Our Proven $7M Framework

✔ Create the Automated Marketing Funnel That Finds Clients For You

Module Three:

Client Services

Clients are the best part of running our businesses and sometimes the most challenging. Here, you’ll learn how to establish healthy boundaries to serve your clients with integrity without sacrificing results.
 

Inside this Module, You’ll Master How To:

✔ Identify Best-Fit Clients For Your Business

✔ Deliver An Exceptional Client Service From Start To Finish (& Keep Your Spacious Schedule)

✔ Create Customized Asana Tasks That Make Project Management a Breeze

✔ Ensure Your Clients Become Raving Fans Who Refer More Ideal Clients To You

Module Four:

Hiring Your Dream Team

You can’t scale without a powerful team next to you. Here, we’ll show you how to identify a “good hire” from a “bad hire” –whether you’ve hired a team before or this is your first go.
 

Inside this Module, You’ll Master How To:

✔ Find & Interview Top Talent In Your Niche

✔ Develop a Fool-Proof Onboarding System

✔ Train & Retain Top Talent That Stays On Your Team For Years To Come –Without Taking Your Time Away From Serving Clients

Module Five:

Templates & Automation

Scaling smart means not reinventing the wheel when you don’t have to. Here, we’ll give you access to 100+ easy-to-use templates and show you how to reduce your workload and simplify day-to-day operations. 
 

Inside this Module, You’ll Master How To:

✔ Shift Your Do-It-All-Yourself Mindset to Create an Agency That Runs On Autopilot 

✔ Implement the Right Systems for Automation in Your Agency (and the best time to do it)

✔ Develop Advanced Asana Tasks to Support Larger Teams & More Clients

 PLUS!  Multi-Million Dollar Live Mentorship

We’re giving you access to our massive content library, proven templates, and freedom-filled profit-building strategies…

But you’re also getting unparalleled live support from multi-million dollar agency owners to help you fully customize your LAB experience and your business!

✔ Monthly Live Coaching Call with Jen and Courtney

✔ Annual Clarity Bootcamp (Full-Day Training Session to Start Your Year Off With A Clear Vision + Actionable Plan)

✔ Quarterly Planning Intensives to Refine + Optimize Your Plans

The LAB

Total Value: $Priceless

Just $497/mo for 12 months

JOIN THE WAITLIST

If you're ready to stop duct-taping your agency together...

...and start building a business that creates both profit and freedom. 

Book your complimentary Agency Growth Call.

We'll spend the time understanding your business, identifying your biggest growth opportunity, and mapping out what your next stage could look like.

[BOOK MY COMPLIMENTARY AGENCY GROWTH CALL]